NIKE
Director, Global Brand Defining Creative Studio | 2021—present
Leading creative direction, storytelling frameworks, content development, and campaigns for the Global Brand Defining Studio. Works cross-functionally to bring campaigns to life with internal creative teams, brand marketing teams, sports marketing and athlete teams, retail and experience teams, Nike-owned platform partners, as well as managing external studios and agencies.
Projects Include: Nike’s 50th Anniversary, 2023 Women’s World Cup, and Global Creative Direction from 2021—2024 .
FREELANCE
Creative Direction. Art Direction. | 2019—2021
Clients:
adidas Global Brand Design
Facebook Reality Labs (Oculus AR/VR )
Arts & Letters (MSNBC, TODAY, One Love Foundation, Google)
Golden State Warriors
May-tay-zik / Hof-fer (Bed Bath & Beyond)
Conscious Minds (Nike)
Green Empowerment
R/GA
Nike Global Brand Creative
ALLYSHip and action
Creative Director, Events | 2020—present
Developed creative direction for the inaugural annual summit, The State of Equity. Led a team of designers in developing promotional material, social assets, partner and sponsorship graphics, Giphy stickers, and live-streaming graphics and visuals for a two-day virtual event. Continued responsibility to lead creative for all virtual events/summits.
GREEN EMPOWERMENT, ASSOCIATE BOARD
Vice Chair & Board Member | 2019—2021
Led the Associate Board to complete major visibility and awareness projects for Green Empowerment. Projects ranged from marketing campaigns that help with visibility to planning and programing fundraising events for 100+ people.
AnalogFolk
Associate Creative Director | 2016—2019
Clients: Nike US Football, Nike Global Training, Nike Golf, Nike+ Membership, Nike Western Europe, Nike Direct, LUNA Bar, LUNAFEST, CLIF Kid, L'Oreal, New Business
P.INK PORTLAND
Creative Lead | 2017—2019
P.Ink is a non-profit that connects breast cancer survivors who have gone through mastectomies with tattoo artist who provide them a unique form of healing through tattoos. Responsibilities include launching and managing social channels, awareness, fundraising, content capture, oversight of visual collateral, and event planning.
SWIFT + A POSSIBLE AGENCY
Art Director | 2015—2016
Clients: Google, Twitter, Stouffer’s, Outshine Fruit Bars, Hot Pockets, Nestle
CODE AND THEORY
Art Director | 2012—2015
Clients: Snapple, Dr. Pepper, 7Up, Mott’s, Sun Drop, Sunkist, Clarisonic, Maybelline NY, New Business
FREELANCE CREATIVE // KATHY HEPINSTALL & ROHITASH RAO
Designer | 2012
Client: Hollywood Bowl
DESIGN AND EDITING SERVICES, U OF O
Graphic Designer | 2010—2012
Got my own cubicle, which I nicknamed "The Hive", where I designed print collateral and brand identity work for clients at the University of Oregon. Was in charge of managing my own accounts, clients, budgets, and print production times.
EXPERIENCE
2023 Cannes Lion Winner: Grand Prix Digital Craft
2023 Cannes Lion Shortlist: Entertainment for Sport, Innovation, Social & Influencer, Data Storytelling
2023 Gold Clio Award x 2
2023 D&AD Shortlist
2023 Webby Winner
2018 The Drum’s 50 Under 30
2018 Campaign US’ Inclusive & Creative Top 20 - LUNA Bar
2017 Shorty Awards Winner in Multi-Platform Campaign and News & Media, Finalist in Live Events, Gold Distinction in Data Visualization - Google
2017 Clios Shortlisted in Social Media - Google
2017 D&AD Wood Pencil in Branding: Digital Brand Expression - Google
2012 AAF Most Promising Minority Student
2012 Pepsi Leadership Fund
RECOGNITION
2020-present — Campaign Creative Director for the State of Equity Summit, by Allyship & Action
2020 — Creative Lead at New York Calling
2019-present — Green Empowerment Associate Board, Vice Chair
2019 — Per My Last Email podcast
2018 RuNT — Guest Speaker
2018 Fashion, Finance and Feminism Calendar by Northwestern Mutual — Pro Bono Designer
2017-2020 Scholastic Art Awards — Judge in the Design and Portfolio categories
2017-2019 P.Ink Non-Profit — Creative Lead
2017 Suitcase Laundry — Art Director
ACCOMPLISHMENTS, SPEAKING & VOLUNTEERING
UNIVERSITY OF OREGON
B.A. from the School of Journalism and Communication
Graduated Cum Laude
Diversity Scholarship
Dean's List